{"id":47188,"date":"2026-06-10T14:51:40","date_gmt":"2026-06-10T17:51:40","guid":{"rendered":"https:\/\/sbcnoticias.com\/br\/?p=47188"},"modified":"2026-06-10T14:51:44","modified_gmt":"2026-06-10T17:51:44","slug":"betconstruct-ai-nomeia-lena-yasir-ceo","status":"publish","type":"post","link":"https:\/\/sbcnoticias.com\/br\/betconstruct-ai-nomeia-lena-yasir-ceo\/","title":{"rendered":"BetConstruct AI nomeia Lena Yasir CEO"},"content":{"rendered":"\n<p>A <strong><a href=\"https:\/\/sbcdirectory.com\/company\/betconstruct\" target=\"_blank\" rel=\"noreferrer noopener\">BetConstruct AI<\/a><\/strong>, provedora global de tecnologias e servi\u00e7os para a ind\u00fastria iGaming, anunciou a nomea\u00e7\u00e3o de <strong><a href=\"https:\/\/www.linkedin.com\/in\/lenayasir\/\" target=\"_blank\" rel=\"noreferrer noopener\">Lena Yasir<\/a><\/strong> como diretora executiva (CEO) da empresa.<\/p>\n\n\n\n<p>Com 20 anos de experi\u00eancia no setor, Yasir chega \u00e0 BetConstruct para acelerar a receita global, impulsionar a inova\u00e7\u00e3o e fortalecer parcerias no ecossistema de apostas esportivas e jogos online.&nbsp;&nbsp;<\/p>\n\n\n\n<p>\u201cA BetConstruct AI \u00e9 uma empresa altamente respeitada e bem-sucedida na ind\u00fastria global de apostas esportivas e jogos online, e tenho orgulho de me juntar \u00e0 companhia em um momento t\u00e3o empolgante\u201d, comentou Yasir sobre a nova posi\u00e7\u00e3o.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"526\" src=\"https:\/\/resourcesbr.sbcnoticias.com\/sbcnoticiasbr\/sites\/3\/2026\/06\/Lena-YasirPR-1024x526.jpg\" alt=\"\" class=\"wp-image-47190\" style=\"aspect-ratio:1.9471840013674044;width:524px;height:auto\" srcset=\"https:\/\/resourcesbr.sbcnoticias.com\/sbcnoticiasbr\/sites\/3\/2026\/06\/Lena-YasirPR-1024x526.jpg 1024w, https:\/\/resourcesbr.sbcnoticias.com\/sbcnoticiasbr\/sites\/3\/2026\/06\/Lena-YasirPR-300x154.jpg 300w, https:\/\/resourcesbr.sbcnoticias.com\/sbcnoticiasbr\/sites\/3\/2026\/06\/Lena-YasirPR-768x395.jpg 768w, https:\/\/resourcesbr.sbcnoticias.com\/sbcnoticiasbr\/sites\/3\/2026\/06\/Lena-YasirPR-817x420.jpg 817w, https:\/\/resourcesbr.sbcnoticias.com\/sbcnoticiasbr\/sites\/3\/2026\/06\/Lena-YasirPR-696x358.jpg 696w, https:\/\/resourcesbr.sbcnoticias.com\/sbcnoticiasbr\/sites\/3\/2026\/06\/Lena-YasirPR-1068x549.jpg 1068w, https:\/\/resourcesbr.sbcnoticias.com\/sbcnoticiasbr\/sites\/3\/2026\/06\/Lena-YasirPR.jpg 1300w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Lena Yasir. Cr\u00e9dito: BetConstruct AI.<\/figcaption><\/figure>\n<\/div>\n\n\n<p>Antes de assumir o cargo na provedora, a executiva ocupou posi\u00e7\u00f5es de lideran\u00e7a em empresas como <strong>Play\u2019n GO<\/strong>, <strong>Evolution<\/strong> e <strong>OnGame Network<\/strong>. Mais recentemente, atuou como diretora comercial (CCO) da <strong>Pragmatic Play<\/strong>, onde desempenhou papel fundamental no crescimento global das opera\u00e7\u00f5es B2B da companhia, informou a BetConstruct AI.<\/p>\n\n\n\n<p>Yasir possui experi\u00eancia em estrat\u00e9gia comercial B2B e expans\u00e3o internacional, al\u00e9m de ter liderado equipes de alto desempenho em mercados de apostas regulados e emergentes.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><em>Quer conferir mais hist\u00f3rias como esta? Acesse o novo canal da&nbsp;<a href=\"https:\/\/www.youtube.com\/@SBCMediaChannel\" target=\"_blank\" rel=\"noreferrer noopener\">SBC Media no YouTube<\/a>, o novo espa\u00e7o dedicado a tudo relacionado \u00e0 multim\u00eddia na SBC, onde nossa equipe explora em detalhes as principais not\u00edcias dos setores de apostas esportivas, iGaming, afiliados e pagamentos.&nbsp;<\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><em>Receba um resumo com as principais not\u00edcias sobre o mercado de jogos online e de apostas esportivas no Brasil atrav\u00e9s do&nbsp;<\/em><a href=\"https:\/\/sbcnoticias.com\/br\/newsletter\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>link<\/em><\/a><em>. A newsletter \u00e9 enviada toda segunda, ter\u00e7a e quinta-feira, sempre \u00e0s 17 horas<\/em>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A BetConstruct AI, provedora global de tecnologias e servi\u00e7os para a ind\u00fastria iGaming, anunciou a nomea\u00e7\u00e3o de Lena Yasir como diretora executiva (CEO) da empresa. Com 20 anos de experi\u00eancia [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":47149,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3664,3665],"tags":[3644,10063,3742,191,4454],"class_list":["post-47188","post","type-post","status-publish","format-standard","has-post-thumbnail","category-apostas-esportivas","category-cassinos-online","tag-apostas-esportivas","tag-betconstruct-ai","tag-cassinos-online","tag-igaming","tag-nomeacao"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/posts\/47188","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/comments?post=47188"}],"version-history":[{"count":2,"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/posts\/47188\/revisions"}],"predecessor-version":[{"id":47194,"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/posts\/47188\/revisions\/47194"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/media\/47149"}],"wp:attachment":[{"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/media?parent=47188"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/categories?post=47188"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/tags?post=47188"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}