{"id":49909,"date":"2026-09-15T11:57:55","date_gmt":"2026-09-15T14:57:55","guid":{"rendered":"https:\/\/sbcnoticias.com\/br\/?p=49909"},"modified":"2026-09-15T11:57:59","modified_gmt":"2026-09-15T14:57:59","slug":"sbc-summit-2026-tech-academies","status":"publish","type":"post","link":"https:\/\/sbcnoticias.com\/br\/sbc-summit-2026-tech-academies\/","title":{"rendered":"SBC Summit 2026: Tech Academies oferecer\u00e3o aprendizado pr\u00e1tico em \u00e1reas estrat\u00e9gicas do setor"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">O <a href=\"https:\/\/sbcevents.com\/sbc-summit\/?promo=sbcmrktng-kbM3Cea6&amp;utm_source=google&amp;utm_medium=cpc&amp;utm_campaign=SBCS-26&amp;utm_content=en-search-summit-brand-core-ad3&amp;tr=true&amp;utm_term=sbc%20summit&amp;utm_campaign=EN+%7C+SBC+Summit+2026+%7C+Brand+Core+%7C+Search+%7C+WBS1781&amp;utm_source=adwords&amp;utm_medium=ppc&amp;hsa_acc=9027956280&amp;hsa_cam=23850847409&amp;hsa_grp=199420198551&amp;hsa_ad=808919659387&amp;hsa_src=g&amp;hsa_tgt=kwd-295587159486&amp;hsa_kw=sbc%20summit&amp;hsa_mt=e&amp;hsa_net=adwords&amp;hsa_ver=3&amp;gad_source=1&amp;gad_campaignid=23850847409&amp;gbraid=0AAAAABJMA8soncjDJcJahzOYKIhp2moQL&amp;gclid=Cj0KCQjw5P7UBhDaARIsAOSlS1P4fXiD8bLaqRJwuNDOJ30dSIQUOXI90IurBPWCRNXOyiO1DiXWGRgaAs1eEALw_wcB\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>SBC Summit 2026<\/strong><\/a> dar\u00e1 aos participantes a oportunidade de desenvolver habilidades pr\u00e1ticas por meio de quatro <a href=\"https:\/\/sbcevents.com\/sbc-summit\/education-plus\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Tech Academies<\/strong><\/a>: <a href=\"https:\/\/sbcevents.com\/sbc-summit\/ai-academy\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>AI<\/strong><\/a>, <a href=\"https:\/\/sbcevents.com\/sbc-summit\/player-experience-academy\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Player Experience<\/strong><\/a>, <a href=\"https:\/\/sbcevents.com\/sbc-summit\/marketing-academy\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Digital Marketing &amp; CRM<\/strong><\/a> e <a href=\"https:\/\/sbcevents.com\/sbc-summit\/web3-academy\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Web3 and Crypto<\/strong><\/a> (Academias de Tecnologia: IA, Experi\u00eancia do Jogador, Marketing Digital e CRM, e Web3 e Cripto).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Realizadas na <strong>ter\u00e7a-feira, 29 de setembro, e na quarta-feira, 30 de setembro<\/strong>, na Sala Tejo, na MEO Arena, as academias combinar\u00e3o sess\u00f5es conduzidas por especialistas, demonstra\u00e7\u00f5es ao vivo, estudos de caso, sess\u00f5es de perguntas e respostas (AMAs) e workshops. A proposta \u00e9 ir al\u00e9m do formato tradicional de conte\u00fado de confer\u00eancias, priorizando a participa\u00e7\u00e3o ativa e o desenvolvimento de habilidades que os profissionais presentes possam aplicar em suas pr\u00f3prias fun\u00e7\u00f5es.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c9 poss\u00edvel participar da Tech Academy escolhida mediante a aquisi\u00e7\u00e3o do respectivo ingresso adicional no<a href=\"https:\/\/sbcconnect.com\/event\/sbc-summit-2026\/upgrades\" target=\"_blank\" rel=\"noreferrer noopener\"> <strong>SBC Connect<\/strong><\/a>, aplicativo oficial do evento. Cada academia \u00e9 dedicada a uma \u00e1rea diferente que influencia o mercado global de apostas e jogos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Como parte do programa educacional do SBC Summit, credenciado pelo Continuing Professional Development (CPD), a participa\u00e7\u00e3o nas academias contribuir\u00e1 para o desenvolvimento profissional cont\u00ednuo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cA programa\u00e7\u00e3o de confer\u00eancias do SBC Summit \u00e9 um excelente espa\u00e7o para se informar sobre os desenvolvimentos atuais e futuros do setor, mas as Tech Academies d\u00e3o aos participantes a oportunidade de levar esse aprendizado um passo adiante\u201d, afirmou <strong>Rasmus Sojmark<\/strong>, fundador e CEO da SBC.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cO formato das academias nos permite ser mais espec\u00edficos, aprofundar os detalhes e criar o tipo de colabora\u00e7\u00e3o, a troca de conhecimento e a participa\u00e7\u00e3o ativa que raramente encontramos em eventos do setor. Os participantes n\u00e3o sair\u00e3o apenas com uma compreens\u00e3o melhor do tema escolhido; sair\u00e3o com habilidades e estrat\u00e9gias que poder\u00e3o realmente colocar em pr\u00e1tica\u201d, acrescentou Sojmark.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">AI Academy<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A<a href=\"https:\/\/sbcevents.com\/sbc-summit\/ai-academy\/\" target=\"_blank\" rel=\"noreferrer noopener\"> <strong>AI Academy<\/strong><\/a>, patrocinada pela <strong>CreateFuture<\/strong> e pela <strong>BetConstruct AI<\/strong>, explorar\u00e1 em quais \u00e1reas a intelig\u00eancia artificial (IA) est\u00e1 gerando valor de forma concreta no setor de apostas e jogos, al\u00e9m de abordar suas limita\u00e7\u00f5es atuais e os contextos em que a supervis\u00e3o humana continua sendo essencial. Os temas v\u00e3o desde dados esportivos e agentes aut\u00f4nomos de IA at\u00e9 fraudes viabilizadas pela tecnologia. Os participantes tamb\u00e9m aprender\u00e3o a criar e aprimorar ferramentas que podem apoiar suas atividades no dia a dia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As sess\u00f5es incluem:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/sbcevents.com\/sbc-summit\/agenda\/?selectedSession=4b3qj6f1ph26xvtcjxzq2y6aw1\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Build Your Own AI Decision Assistant<\/em><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/sbcevents.com\/sbc-summit\/agenda\/?selectedSession=4cd3k8v5b5pxwwns8g9h74eqnh\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Accelerating AI Adoption<\/em><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/sbcevents.com\/sbc-summit\/agenda\/?selectedSession=411fw2prhjhgm449x96r8ejnxf\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Trust Test: Deepfakes, AI Fraud and the New Era of Impersonation<\/em><\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Player Experience Academy<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A<a href=\"https:\/\/sbcevents.com\/sbc-summit\/player-experience-academy\/\" target=\"_blank\" rel=\"noreferrer noopener\"> <strong>Player Experience Academy<\/strong><\/a>, com apoio da <strong>Soft2Bet<\/strong>, analisar\u00e1 como os operadores podem criar jornadas mais envolventes e personalizadas para os jogadores, equilibrando reten\u00e7\u00e3o, prote\u00e7\u00e3o do jogador e sustentabilidade comercial. Os t\u00f3picos incluir\u00e3o design comportamental, gamifica\u00e7\u00e3o e recompensas, segmenta\u00e7\u00e3o de jogadores e como estrat\u00e9gias de engajamento respons\u00e1vel podem ser adaptadas a diferentes mercados e ambientes regulat\u00f3rios.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As sess\u00f5es incluem:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/sbcevents.com\/sbc-summit\/agenda\/?selectedSession=470tg7907s1ers7ybn1ftht3dt\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Know Your Player: Building Player Experience for Different Customer Segments<\/em><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/sbcevents.com\/sbc-summit\/agenda\/?selectedSession=4s25yn61h351vzx7t5jrkecq4t\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Player Experience Academy 2026 Update: As It Is Now and What&#8217;s Next?<\/em><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/sbcevents.com\/sbc-summit\/agenda\/?selectedSession=44e820s8c1fyr31xpx025ckjxb\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Driving Innovation in Responsible Player Experience<\/em><\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Digital Marketing &amp; CRM Academy<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A<a href=\"https:\/\/sbcevents.com\/sbc-summit\/marketing-academy\/\" target=\"_blank\" rel=\"noreferrer noopener\"> <strong>Digital Marketing &amp; CRM Academy<\/strong><\/a> ter\u00e1 como foco as decis\u00f5es por tr\u00e1s de estrat\u00e9gias eficazes de marketing moderno, desde o planejamento de campanhas e a escolha de plataformas at\u00e9 parcerias com criadores de conte\u00fado e aloca\u00e7\u00e3o de or\u00e7amento. Ser\u00e3o abordadas as mudan\u00e7as no comportamento do p\u00fablico, como as marcas podem equilibrar estrat\u00e9gias globais com a relev\u00e2ncia local e em quais frentes os investimentos em marketing podem gerar o maior retorno comercial.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As sess\u00f5es incluem:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/sbcevents.com\/sbc-summit\/agenda\/?selectedSession=4wgks2qzvcvswyq5nvbx1f9hc8\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Case study: Practical Principles for Modernising a Brand Across Markets<\/em><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/sbcevents.com\/sbc-summit\/agenda\/?selectedSession=4ryd270mb6dvh7sezs77xzqgdk\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Platform Discovery: TikTok, Meta, YouTube and Spotify&nbsp;<\/em><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/sbcevents.com\/sbc-summit\/agenda\/?selectedSession=4eks118xssywkrt9c2yry3bxmv\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Where Would You Spend $1M Today?<\/em><\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Web3 and Crypto Academy<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Da an\u00e1lise do potencial \u00e0 aplica\u00e7\u00e3o pr\u00e1tica, a<a href=\"https:\/\/sbcevents.com\/sbc-summit\/web3-academy\/\" target=\"_blank\" rel=\"noreferrer noopener\"> <strong>Web3 and Crypto Academy<\/strong><\/a> analisar\u00e1 como blockchain, criptomoedas e ativos digitais j\u00e1 est\u00e3o gerando valor para empresas de apostas e jogos. Al\u00e9m das oportunidades relacionadas a pagamentos e transpar\u00eancia, a academia abordar\u00e1 os aspectos regulat\u00f3rios da ado\u00e7\u00e3o dessas tecnologias e como as solu\u00e7\u00f5es de Web3 podem ser implementadas em conjunto com plataformas j\u00e1 existentes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As sess\u00f5es incluem:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/sbcevents.com\/sbc-summit\/agenda\/?selectedSession=4cv1z1ycpz86k2b4ek5ahhdxdx\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Trust on the Chain: Does Blockchain Really Make Gaming Fair?<\/em><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/sbcevents.com\/sbc-summit\/agenda\/?selectedSession=40bd1dn243stvvpqqxmcvnr25x\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Provably Fair &#8211; Live Demo: Can Players Really Verify Every Outcome?<\/em><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/sbcevents.com\/sbc-summit\/agenda\/?selectedSession=4awd8rwczm77d101nnareg3wwr\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Building Hybrid Gambling Platforms: Where Web2 Meets Web3<\/em><\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Ao longo das quatro academias, especialistas e executivos de destaque do setor compartilhar\u00e3o seus conhecimentos, incluindo <strong>Behshad Behzadi<\/strong> (CPO, CTO e Chief AI Officer, Sportradar), <strong>Lluis Mora<\/strong> (Chief Security Officer, Entain), <strong>Francesco Postiglione<\/strong> (CEO, Casumo), <strong>Andrew Cochrane<\/strong> (CCO, Soft2Bet), <strong>James Fox<\/strong> (Senior Industry Manager, Google), <strong>Stephen Denver<\/strong> (GTM, OpenAI), <strong>Alex Savage<\/strong> (Gaming Client Solutions Manager, Meta) e <strong>Dinis Guarda<\/strong> (CEO e fundador, Ztudium), entre muitos outros.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O acesso a cada Tech Academy custa <strong>\u20ac 249<\/strong> e inclui tr\u00eas masterclasses pr\u00e1ticas sobre <em>trading<\/em>, cassino e marketing respons\u00e1vel. A participa\u00e7\u00e3o nas academias tamb\u00e9m exige um<a href=\"https:\/\/sbcevents.com\/sbc-summit\/ticket-options\/?promo=sbcmrktng-LQn5oF4N\" target=\"_blank\" rel=\"noreferrer noopener\"> ingresso para o SBC Summit<\/a>, com as op\u00e7\u00f5es <a href=\"https:\/\/sbcevents.com\/sbc-summit\/expo-pass\/\" target=\"_blank\" rel=\"noopener\">Ex<\/a><a href=\"https:\/\/sbcevents.com\/sbc-summit\/expo-pass\/\" target=\"_blank\" rel=\"noreferrer noopener\">p<\/a><a href=\"https:\/\/sbcevents.com\/sbc-summit\/expo-pass\/\" target=\"_blank\" rel=\"noopener\">o<\/a>,<a href=\"https:\/\/sbcevents.com\/sbc-summit\/conference-pass\/\" target=\"_blank\" rel=\"noreferrer noopener\"> Conference<\/a>,<a href=\"https:\/\/sbcevents.com\/sbc-summit\/networking-pass\/\" target=\"_blank\" rel=\"noreferrer noopener\"> Networking<\/a>,<a href=\"https:\/\/sbcevents.com\/sbc-summit\/business-pass\/\" target=\"_blank\" rel=\"noreferrer noopener\"> Business<\/a> e<a href=\"https:\/\/sbcevents.com\/sbc-summit\/vip-pass\/\" target=\"_blank\" rel=\"noreferrer noopener\"> VIP<\/a> dispon\u00edveis de acordo com as necessidades de cada participante. <a href=\"https:\/\/sbcevents.com\/sbc-summit\/operators-form\/\" target=\"_blank\" rel=\"noreferrer noopener\">Operadores<\/a>,<a href=\"https:\/\/sbcevents.com\/sbc-summit\/affiliate-form\/\" target=\"_blank\" rel=\"noreferrer noopener\"> afiliados<\/a> e<a href=\"https:\/\/sbcevents.com\/sbc-summit\/regulator-form\/\" target=\"_blank\" rel=\"noreferrer noopener\"> reguladores<\/a> podem solicitar um ingresso gratuito<a href=\"https:\/\/sbcevents.com\/sbc-summit\/ticket-options\/\" target=\"_blank\" rel=\"noopener\"> aqui<\/a>.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Realizado de 29 de setembro a 1\u00ba de outubro de 2026, o SBC Summit receber\u00e1 40 mil profissionais da ind\u00fastria na Feira Internacional de Lisboa (FIL) e na MEO Arena para tr\u00eas dias de networking, exposi\u00e7\u00e3o e conte\u00fado educacional.<\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Receba um resumo com as principais not\u00edcias sobre o mercado de jogos online e de apostas esportivas no Brasil atrav\u00e9s do&nbsp;<\/em><a href=\"https:\/\/sbcnoticias.com\/br\/newsletter\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>link<\/em><\/a><em>. A newsletter \u00e9 enviada toda segunda, ter\u00e7a e quinta-feira, sempre \u00e0s 17 horas<\/em>.<br><br><br><br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>O SBC Summit 2026 dar\u00e1 aos participantes a oportunidade de desenvolver habilidades pr\u00e1ticas por meio de quatro Tech Academies: AI, Player Experience, Digital Marketing &amp; CRM e Web3 and Crypto [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":49911,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[8892,3667],"tags":[2097,3181,5112,456,1170,788],"class_list":["post-49909","post","type-post","status-publish","format-standard","has-post-thumbnail","category-destacado","category-internacional-2","tag-cripto","tag-crm","tag-inteligencia-artificial-2","tag-marketing","tag-sbc-events","tag-sbc-summit"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/posts\/49909","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/comments?post=49909"}],"version-history":[{"count":2,"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/posts\/49909\/revisions"}],"predecessor-version":[{"id":49915,"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/posts\/49909\/revisions\/49915"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/media\/49911"}],"wp:attachment":[{"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/media?parent=49909"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/categories?post=49909"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sbcnoticias.com\/br\/wp-json\/wp\/v2\/tags?post=49909"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}